# Elfsight vs POWR: popups, features and pricing compared
Compare Elfsight Popup and POWR Popup for notices, signup forms and response delivery. Widget slots, submission caps and separate Shopify pricing matter more than the size of either app catalogue.
- Page: https://popuppapa.com/elfsight-vs-powr/
- Published: 2026-10-22; updated: 2026-10-22
- Elfsight review: https://popuppapa.com/reviews/elfsight/index.md
- POWR review: https://popuppapa.com/reviews/powr/index.md
## What do you need your website to do next?
Elfsight and POWR both sell a broad collection of website apps, but this comparison is about their Popup products. A feature in another widget or a large bundle should not be assumed to belong to the small popup subscription you are considering.
Elfsight is a practical candidate for a few notices or forms, with conditional field visibility and direct spreadsheet delivery. POWR is relevant when captured responses should reach Shopify Customers or trigger an automatic reply. The account offer matters because POWR’s standalone and Shopify packages differ.
The cost comparison starts with the unit being counted. Elfsight charges by widget loads and saved widget slots. The listed POWR Shopify tiers count submissions; Starter does not increase the free submission allowance. Plan the campaign volume before comparing the prices.
## How the comparison works
15 rounds compare both platforms against the same 194 capability criteria, with 100 points distributed across the sections. Each round explains the practical differences and adds to the running score. The table beneath each round shows how the points are awarded, with the source behind each verdict.
## Round 1: Formats & content
Weight: 9 points.
Elfsight Popup can show information with text, an image and a close control, without a form or action button. It also includes a timer and element-level device visibility. Announcement Bar is a separate Elfsight app. POWR Popup focuses on signup and discount campaigns, with a floating tab or button to reopen the widget. Its standalone editor and Shopify offer have different packaging, so match a display control to the subscription you will use.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Message | (+0.75) | Not confirmed | Elfsight: [Message](https://dash.elfsight.com/apps/popup), 2026-10-22 · POWR: [Message](https://www.powr.io/exit-intent-popup-website-app), 2026-09-30 |
| Flyby / slide-in | Not confirmed | Not confirmed | — |
| Promo bars | Not confirmed | Not confirmed | — |
| Teasers | Not confirmed | (+0.75) | POWR: [Teasers](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Content carousel | Not confirmed | Not confirmed | — |
| Eye-catching | Not confirmed | Not confirmed | — |
| Countdown | (+0.75) | Not confirmed | Elfsight: [Countdown](https://help.elfsight.com/article/1681-getting-started-with-popup), 2026-09-29 |
| Dynamic text | Not confirmed | Not confirmed | — |
| Mobile editor | (+0.75) | Not confirmed | Elfsight: [Mobile editor](https://dash.elfsight.com/apps/popup), 2026-10-22 |
Round score: Elfsight +2.25 (total 2.25), POWR +0.75 (total 0.75).
## Round 2: Forms
Weight: 12.6 points.
Elfsight Popup supports phone, text, hidden, choice and dropdown fields, multiple selections, consent and required inputs. Conditional visibility can show a field based on another answer. POWR’s confirmed Popup evidence covers email capture and a Terms & Conditions checkbox. For a more detailed enquiry form, Elfsight has the clearer confirmed field coverage; for simple contact capture, check the downstream response workflow as well as the visible inputs.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Email capture | (+0.16) | (+0.16) | Elfsight: [Email capture](https://help.elfsight.com/article/438-where-to-find-your-popup-submissions), 2026-10-05 · POWR: [Email capture](https://help.powr.io/article/intro-to-powr-popup), 2026-10-05 |
| SMS capture | Not confirmed | Not confirmed | — |
| Phone field | (+0.32) | Not confirmed | Elfsight: [Phone field](https://dash.elfsight.com/apps/popup), 2026-10-22 |
| Single choice | (+0.32) | Not confirmed | Elfsight: [Single choice](https://dash.elfsight.com/apps/popup), 2026-10-22 |
| Multiple choice | (+0.32) | Not confirmed | Elfsight: [Multiple choice](https://dash.elfsight.com/apps/popup), 2026-10-22 |
| Free text | (+0.32) | Not confirmed | Elfsight: [Free text](https://help.elfsight.com/article/1536-how-to-make-form-appear-as-a-popup), 2026-09-29 |
| Consent checkbox | (+0.16) | (+0.48) · Consent checkbox: (+0.16) · Privacy terms consent: (+0.32) | Elfsight: [Consent checkbox](https://dash.elfsight.com/apps/popup), 2026-10-22; [Consent checkbox](https://dash.elfsight.com/apps/popup), 2026-10-22; [Consent checkbox](https://dash.elfsight.com/apps/popup), 2026-10-22; [Consent checkbox](https://dash.elfsight.com/apps/popup), 2026-10-22 · POWR: [Consent checkbox](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Consent checkbox](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Consent checkbox](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Consent checkbox](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Hidden fields | (+0.32) | Not confirmed | Elfsight: [Hidden fields](https://dash.elfsight.com/apps/popup), 2026-10-22 |
| Multi-step | Not confirmed | Not confirmed | — |
| Logic | (+0.65) · Logic: (+0.32) · Field logic: (+0.32) | Not confirmed | Elfsight: [Logic](https://dash.elfsight.com/apps/popup), 2026-10-22; [Logic](https://dash.elfsight.com/apps/popup), 2026-10-22; [Logic](https://dash.elfsight.com/apps/popup), 2026-10-22; [Logic](https://dash.elfsight.com/apps/popup), 2026-10-22; [Logic](https://dash.elfsight.com/apps/popup), 2026-10-22 |
| Validation | (+0.65) · Validation: (+0.32) · Required fields: (+0.32) | Not confirmed | Elfsight: [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22; [Validation](https://dash.elfsight.com/apps/popup), 2026-10-22 |
| CAPTCHA | Not confirmed | Not confirmed | — |
| Email double opt-in | Not confirmed | Not confirmed | — |
| Follow-up | Not confirmed | (+0.65) · Follow-up: (+0.32) · After a response: (+0.32) | POWR: [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22; [Follow-up](https://apps.shopify.com/powr-popup), 2026-10-22 |
Round score: Elfsight +3.23 (total 5.48), POWR +1.29 (total 2.04).
## Round 3: Surveys
Weight: 4.5 points.
Elfsight Popup forms offer text, choice and dropdown fields, multiple selection and conditional field visibility. This supports questions that depend on earlier answers, while result scoring and product recommendations are separate requirements. POWR’s confirmed Popup workflow centres on contact capture and consent. A wider catalogue of form apps should not be read as a promise that every survey operation is included in the Popup product or its selected plan.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Numeric rating | Not confirmed | Not confirmed | — |
| NPS | Not confirmed | Not confirmed | — |
| Star rating | Not confirmed | Not confirmed | — |
| Emoji rating | Not confirmed | Not confirmed | — |
| Binary rating | Not confirmed | Not confirmed | — |
| Quizzes | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 5.48), POWR +0 (total 2.04).
## Round 4: Gamification
Weight: 4.5 points.
Neither Popup product has a confirmed reward-game library in this comparison. A coupon displayed after signup is not the same as a wheel with weighted prizes or a scratch reveal. If the brief needs chance-based interaction, compare a tool with the relevant game controls rather than purchasing a broad widget bundle on the assumption that its Popup app includes them.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Spin the wheel | Not confirmed | Not confirmed | — |
| Slot machine | Not confirmed | Not confirmed | — |
| Plinko | Not confirmed | Not confirmed | — |
| Lottery ball | Not confirmed | Not confirmed | — |
| Claw machine | Not confirmed | Not confirmed | — |
| Scratch card | Not confirmed | Not confirmed | — |
| Pick a gift | Not confirmed | Not confirmed | — |
| Pick a card | Not confirmed | Not confirmed | — |
| Break the egg | Not confirmed | Not confirmed | — |
| Shake the tree | Not confirmed | Not confirmed | — |
| Memory cards | Not confirmed | Not confirmed | — |
| Treasure hunt | Not confirmed | Not confirmed | — |
| Learn to earn | Not confirmed | Not confirmed | — |
| Seasonal calendar | Not confirmed | Not confirmed | — |
| Daily offers | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 5.48), POWR +0 (total 2.04).
## Round 5: Targeting
Weight: 10.8 points.
Elfsight combines page and device rules with scheduling, frequency, page-load, delay, scroll, exit and element-click triggers. Elements can have separate desktop and mobile visibility. POWR’s standalone editor offers immediate and scroll display, with exit, delay, inactivity, custom click and frequency controls marked as upgrades. A mobile-only content change is different from simply hiding a popup on phones, so specify which behaviour you need.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Page targeting | (+0.45) | Not confirmed | Elfsight: [Page targeting](https://elfsight.com/popup-widget/features/), 2026-09-30 |
| Geo targeting | Not confirmed | Not confirmed | — |
| Device targeting | (+0.23) | (+0.23) | Elfsight: [Device targeting](https://dash.elfsight.com/apps/popup), 2026-10-22 · POWR: [Device targeting](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Audience targeting | Not confirmed | Not confirmed | — |
| Behavior triggers | (+1.13) · Behavior triggers: (+0.23) · Time delay: (+0.23) · Exit intent: (+0.23) · Scroll trigger: (+0.23) · Page-load trigger: (+0.23) | (+1.58) · Behavior triggers: (+0.23) · Time delay: (+0.23) · Exit intent: (+0.23) · Scroll trigger: (+0.23) · Inactivity trigger: (+0.45) · Page-load trigger: (+0.23) | Elfsight: [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22; [Behavior triggers](https://dash.elfsight.com/apps/popup), 2026-10-22 · POWR: [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22; [Behavior triggers](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Click trigger | (+0.23) | (+0.23) | Elfsight: [Click trigger](https://dash.elfsight.com/apps/popup), 2026-10-22 · POWR: [Click trigger](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Scheduling | (+0.23) | (+0.23) | Elfsight: [Scheduling](https://dash.elfsight.com/apps/popup), 2026-10-22 · POWR: [Scheduling](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Frequency cap | (+0.23) | (+0.23) | Elfsight: [Frequency cap](https://elfsight.com/popup-widget/features/), 2026-09-30 · POWR: [Frequency cap](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Campaign control | Not confirmed | Not confirmed | — |
Round score: Elfsight +2.48 (total 7.96), POWR +2.48 (total 4.52).
## Round 6: Experiments
Weight: 6.3 points.
The shared criteria do not establish a native Popup A/B workflow for either product. Duplicating a widget or manually changing its headline does not produce a controlled traffic split. For occasional notices that may be acceptable; for regular conversion experiments, a dedicated testing workflow should be a buying requirement rather than something inferred from the ability to save several designs.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| A/B testing | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 7.96), POWR +0 (total 4.52).
## Round 7: Email & SMS
Weight: 4.5 points.
POWR documents an automatic response after submission, but access differs: the Shopify listing advertises it on Free, while the standalone Popup comparison requires Pro. Elfsight Popup delivers form data to destinations such as Mailchimp. An autoresponder serves a different job from a newsletter platform with broadcasts and multi-step journeys. Choose the response you need, then budget the sending system that actually performs it.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Email marketing | Not confirmed | Not confirmed | — |
| SMS marketing | Not confirmed | Not confirmed | — |
| Web push | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 7.96), POWR +0 (total 4.52).
## Round 8: Team & sites
Weight: 4.5 points.
Elfsight Pro includes one collaborator and three projects; Premium includes three collaborators and nine projects with project-only sharing. Project members cannot create or delete widgets or manage billing, and custom project roles are not supported. POWR’s reviewed Popup offer does not establish equivalent team permissions. Elfsight is therefore the clearer option when a contractor should edit an assigned project without receiving full account control.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Workspaces | (+1.13) · Workspaces: (+0.56) · Projects: (+0.56) | Not confirmed | Elfsight: [Workspaces](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29; [Workspaces](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29; [Workspaces](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29; [Workspaces](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29 |
| Team | (+0.56) | Not confirmed | Elfsight: [Team](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29; [Team](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29 |
| Roles | (+0.56) | Not confirmed | Elfsight: [Roles](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29; [Roles](https://help.elfsight.com/article/1513-sharing-access-to-your-widgets-with-collaborators), 2026-09-29 |
Round score: Elfsight +2.25 (total 10.21), POWR +0 (total 4.52).
## Round 9: Developer
Weight: 4.5 points.
Elfsight Popup forwards form responses to a supplied endpoint and supports automation connections. These submission routes move visitor data; they do not establish external control over widget configuration or publication. POWR uses documented response integrations and Zapier to connect campaigns to other services. A response trigger can start an external workflow without establishing an API for changing the popup itself.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| HTTP API | Not confirmed | Not confirmed | — |
| Browser API | Not confirmed | Not confirmed | — |
| Webhooks | Not confirmed | Not confirmed | — |
| MCP server | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 10.21), POWR +0 (total 4.52).
## Round 10: Support
Weight: 1.8 points.
Elfsight moves from basic support on Basic to priority support on Pro and live chat on Premium. POWR lists email support on Free and live chat on Starter. That makes POWR Starter relevant for the channel even though its Shopify submission limit stays at 25. Compare support and capacity separately: the cheapest chat plan is not necessarily sufficient for the number of forms you expect to collect.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Chat support | Not confirmed | (+1.8) | POWR: [Chat support](https://apps.shopify.com/powr-popup), 2026-09-29 |
Round score: Elfsight +0 (total 10.21), POWR +1.8 (total 6.32).
## Round 11: Editor & workflow
Weight: 5.4 points.
Elfsight separates content, layout and style in its Popup editor. Plan selection depends on saved widget slots and loads; a subscription to Popup does not include every other app in the Elfsight catalogue. POWR’s standalone Free editor saves changes automatically while keeping Publish as a separate action. Advanced display controls and welcome email are upgrade features in that offer; editor access does not include every visible control.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Free editor | Not confirmed | (+0.77) | POWR: [Free editor](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Campaign drafts | Not confirmed | (+0.77) | POWR: [Campaign drafts](https://www.powr.io/plugins/popup/standalone), 2026-10-22 |
| Saved versions | Not confirmed | Not confirmed | — |
| AI popup assistant | Not confirmed | Not confirmed | Elfsight: [AI popup assistant](https://dash.elfsight.com/apps/popup), 2026-10-22; [AI popup assistant](https://dash.elfsight.com/apps/popup), 2026-10-22; [AI popup assistant](https://dash.elfsight.com/apps/popup), 2026-10-22; [AI popup assistant](https://dash.elfsight.com/apps/popup), 2026-10-22 |
Round score: Elfsight +0 (total 10.21), POWR +1.54 (total 7.86).
## Round 12: Data & reporting
Weight: 4.5 points.
For both products, a response destination can become part of the reporting workflow. Elfsight’s billed widget load should not be labelled a visible popup impression; it can be counted before someone actually sees the message. POWR’s submission allowance counts a different event again. Keep traffic, displayed messages and completed forms separate when assessing campaign performance and the next required upgrade.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Field mapping | Not confirmed | Not confirmed | — |
| Lead export | Not confirmed | Not confirmed | — |
| Scheduled reports | Not confirmed | Not confirmed | — |
| Revenue goals | Not confirmed | Not confirmed | — |
| Team notifications | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 10.21), POWR +0 (total 7.86).
## Round 13: Integrations
Weight: 4.5 points.
Elfsight Popup has direct Mailchimp and Google Sheets routes, with Zapier, Make and a supplied webhook endpoint for additional workflows. POWR documents Mailchimp, Klaviyo, Google Sheets, store-contact sync and Zapier’s New Response trigger. For a spreadsheet-led enquiry workflow, both have a relevant route. For Shopify customer delivery, POWR provides specific documentation; confirm its integration access against the standalone, Shopify or usage-based offer in your account.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Email | Mailchimp: Authorize Mailchimp from the Popup widget’s form block. Submitted contacts are sent to Audience → All contacts, giving the widget a direct destination for collected signups. Audience management and subsequent email campaigns remain in Mailchimp. (+0.13) | Mailchimp, Klaviyo: The Popup guides document sending collected contacts to these providers. Standalone Popup places integrations in Pro; the separate usage-based offer enables them from the 5,000-pageview tier. Check the offer in your account. (+0.13) | Elfsight: [Popup submissions](https://help.elfsight.com/article/438-where-to-find-your-popup-submissions), 2026-10-22; [Mailchimp setup](https://help.elfsight.com/article/1026-how-to-integrate-your-popup-widget-with-mailchimp), 2026-10-22; [Popup plans](https://elfsight.com/popup-widget/pricing/), 2026-10-22 · POWR: [Popup overview](https://help.powr.io/article/intro-to-powr-popup), 2026-10-22; [Integration guides](https://help.powr.io/article/integration-articles-faq), 2026-10-22; [Zapier requirements](https://help.powr.io/article/connect-popup-to-any-powr-app-using-zapier), 2026-10-22; [Usage-based access](https://help.powr.io/article/about-powr-usage-based-pricing), 2026-10-22 |
| SMS | Not confirmed | Not confirmed | — |
| CRM | Not confirmed | Not confirmed | — |
| Messaging | Not confirmed | Not confirmed | — |
| Customer lifecycle | Not confirmed | Not confirmed | — |
| Analytics | Not confirmed | Not confirmed | — |
| Advertising | Not confirmed | Not confirmed | — |
| Marketing tools | Not confirmed | Not confirmed | — |
| Store | Not confirmed | Shopify, BigCommerce: Dedicated guides cover syncing POWR contacts with store customers. (+0.25) | POWR: [Popup overview](https://help.powr.io/article/intro-to-powr-popup), 2026-10-22; [Integration guides](https://help.powr.io/article/integration-articles-faq), 2026-10-22; [Zapier requirements](https://help.powr.io/article/connect-popup-to-any-powr-app-using-zapier), 2026-10-22; [Usage-based access](https://help.powr.io/article/about-powr-usage-based-pricing), 2026-10-22 |
| Product recommendations | Not confirmed | Not confirmed | — |
| Personalization | Not confirmed | Not confirmed | — |
| Reviews | Not confirmed | Not confirmed | — |
| Content | Not confirmed | Not confirmed | — |
| Custom forms | Not confirmed | Not confirmed | — |
| Data & validation | Not confirmed | Not confirmed | — |
| Spreadsheets | Google Sheets: Authorize a Google account to forward popup submissions directly to a spreadsheet. (+0.13) | Google Sheets: Sync form or popup responses with a spreadsheet. (+0.13) | Elfsight: [Popup submissions](https://help.elfsight.com/article/438-where-to-find-your-popup-submissions), 2026-10-22; [Mailchimp setup](https://help.elfsight.com/article/1026-how-to-integrate-your-popup-widget-with-mailchimp), 2026-10-22; [Popup plans](https://elfsight.com/popup-widget/pricing/), 2026-10-22 · POWR: [Popup overview](https://help.powr.io/article/intro-to-powr-popup), 2026-10-22; [Integration guides](https://help.powr.io/article/integration-articles-faq), 2026-10-22; [Zapier requirements](https://help.powr.io/article/connect-popup-to-any-powr-app-using-zapier), 2026-10-22; [Usage-based access](https://help.powr.io/article/about-powr-usage-based-pricing), 2026-10-22 |
| Automation | Zapier, Make: Zapier uses a connection token; Make receives submissions at a webhook URL. (+0.13) | Zapier: Use the New Response trigger for CRM, messaging and other workflows, including HubSpot, Salesforce and Slack. (+0.13) | Elfsight: [Popup submissions](https://help.elfsight.com/article/438-where-to-find-your-popup-submissions), 2026-10-22; [Mailchimp setup](https://help.elfsight.com/article/1026-how-to-integrate-your-popup-widget-with-mailchimp), 2026-10-22; [Popup plans](https://elfsight.com/popup-widget/pricing/), 2026-10-22 · POWR: [Popup overview](https://help.powr.io/article/intro-to-powr-popup), 2026-10-22; [Integration guides](https://help.powr.io/article/integration-articles-faq), 2026-10-22; [Zapier requirements](https://help.powr.io/article/connect-popup-to-any-powr-app-using-zapier), 2026-10-22; [Usage-based access](https://help.powr.io/article/about-powr-usage-based-pricing), 2026-10-22 |
| Custom connections | Webhooks: Forward submission data to a supplied URL. (+0.25) | Not confirmed | Elfsight: [Popup submissions](https://help.elfsight.com/article/438-where-to-find-your-popup-submissions), 2026-10-22; [Mailchimp setup](https://help.elfsight.com/article/1026-how-to-integrate-your-popup-widget-with-mailchimp), 2026-10-22; [Popup plans](https://elfsight.com/popup-widget/pricing/), 2026-10-22 |
Round score: Elfsight +0.63 (total 10.83), POWR +0.63 (total 8.49).
## Round 14: Shopify
Weight: 12.6 points.
POWR has a native Shopify app and documents synchronising contacts to Shopify Customers, with access depending on its billing model. Elfsight’s Popup feature set does not establish the same store-data operations. Installation is only the start: customer sync is different from reading cart contents, generating discounts or adding products. Choose POWR for the documented contact route, without treating that route as a complete ecommerce toolkit.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| Storefront installation | Not confirmed | A native Shopify app is available. (+0.79) | POWR: [Shopify evidence](https://apps.shopify.com/powr-popup), 2026-10-01 |
| Native Shopify app | Not confirmed | A native app is available in the Shopify App Store. (+0.79) | POWR: [Shopify evidence](https://apps.shopify.com/powr-popup), 2026-10-01 |
| Built for Shopify | No | No | Elfsight: [App website](https://elfsight.com/popup-widget/pricing/), 2026-10-13 · POWR: [App website](https://apps.shopify.com/powr-popup), 2026-10-13 |
| Shopify media assets | Not confirmed | Not confirmed | — |
| Shopify products and variants | Not confirmed | Not confirmed | — |
| Shopify collections | Not confirmed | Not confirmed | — |
| Shopify discount assets | Not confirmed | Not confirmed | — |
| Shopify metafields and metaobjects | Not confirmed | Not confirmed | — |
| Shopify customer data | Not confirmed | Not confirmed | — |
| Shopify customer synchronization | Not confirmed | Synchronize POWR contacts with Shopify Customers. Integration access depends on the account billing model. (+0.79) | POWR: [Shopify evidence](https://help.powr.io/article/integration-articles-faq), 2026-10-05 |
| Shopify events and triggers | Not confirmed | Not confirmed | — |
| Shopify audience and cart targeting | Not confirmed | Not confirmed | — |
| Apply a Shopify discount | Not confirmed | Not confirmed | — |
| Add a Shopify product to cart | Not confirmed | Not confirmed | — |
| Buy now / direct checkout | Not confirmed | Not confirmed | — |
| Shopify Flow | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 10.83), POWR +2.36 (total 10.85).
## Round 15: Pricing
Weight: 10 points.
Elfsight Basic costs $6 monthly for three widgets and 5,000 loads; Pro is $12 for nine widgets and 50,000 loads. Reaching the load limit temporarily deactivates the app. POWR’s Shopify Free and $7.04 Starter tiers both allow 25 submissions, while $15.29 Pro raises this to 1,000. Standalone Pro instead lists $15.84 monthly or $11.87 per month billed yearly. Do not combine standalone feature access with Shopify prices or assume a submission plan guarantees unlimited announcement traffic.
| Criterion | Elfsight | POWR | Evidence |
| --- | --- | --- | --- |
| A small website (visitors / mo: 1,000, pageviews / mo: 2,000, website: 1) | Not confirmed | Not confirmed | — |
| Visitors explore more pages (visitors / mo: 10,000, pageviews / mo: 60,000, website: 1) | Not confirmed | Not confirmed | — |
| A higher-traffic website (visitors / mo: 50,000, pageviews / mo: 100,000, website: 1) | Not confirmed | Not confirmed | — |
| Two websites on one account (visitors / mo: 10,000 total, pageviews / mo: 20,000 total, websites: 2) | Not confirmed | Not confirmed | — |
| Launch popups without vendor branding (visitors / mo: 1,000, pageviews / mo: 2,000, website: 1) | Not confirmed | Not confirmed | — |
| Run a sale or promotion (visitors / mo: 1,000, pageviews / mo: 2,000, website: 1) | Not confirmed | Not confirmed | — |
| Improve popup conversion with A/B testing (visitors / mo: 1,000, pageviews / mo: 2,000, website: 1) | Not confirmed | Not confirmed | — |
| Collect data and feedback with surveys, quizzes and forms (visitors / mo: 1,000, pageviews / mo: 2,000, website: 1) | Not confirmed | Not confirmed | — |
| Signup plus an automated welcome email (visitors / mo: 1,000, pageviews / mo: 2,000, website: 1, active contacts: 500, emails / mo: 1,000) | Not confirmed | Not confirmed | — |
| Popups and email marketing in one platform (visitors / mo: 5,000, pageviews / mo: 10,000, website: 1, active contacts: 500, emails / mo: 5,000) | Not confirmed | Not confirmed | — |
Round score: Elfsight +0 (total 10.83), POWR +0 (total 10.85).
## The final score
Choose Elfsight Popup for information-only notices, conditional form fields and a small set of widgets with a clear load budget. Choose POWR when its Shopify customer sync or response workflow fits the store, using the correct account offer. Elfsight’s load ceiling and POWR’s submission ceiling can each force an upgrade for very different reasons.
| Round | Elfsight | POWR |
| --- | --- | --- |
| Formats & content | 2.25 | 0.75 |
| Forms | 3.23 | 1.29 |
| Surveys | 0 | 0 |
| Gamification | 0 | 0 |
| Targeting | 2.48 | 2.48 |
| Experiments | 0 | 0 |
| Email & SMS | 0 | 0 |
| Team & sites | 2.25 | 0 |
| Developer | 0 | 0 |
| Support | 0 | 1.8 |
| Editor & workflow | 0 | 1.54 |
| Data & reporting | 0 | 0 |
| Integrations | 0.63 | 0.63 |
| Shopify | 0 | 2.36 |
| Pricing | 0 | 0 |
| Total | 10.83 | 10.85 |
## What matters most to you?
First, check that each tool can do the task. An absent or unconfirmed required capability means a dash with an explanation instead of a scenario score, and no winner highlight. Only qualifying tools share the points; a sole qualifier earns the full weight of each criterion it meets. 70 points go to the criteria directly related to it, and 30 to everything else. For “Popups without email marketing”, all 100 points go to the included capabilities and relevant popup pricing scenarios; unwanted features and email sending have zero weight. Both tools earn points for confirmed capabilities; unconfirmed ones earn zero. The first row keeps the original overall score.
| What matters to me | Elfsight | POWR |
| --- | --- | --- |
| The overall feature set | 10.83 | 10.85 |
| Popups without email marketing | 14.92 | 10.5 |
| Collecting more leads | 17.76 | 13.71 |
| Popups and email marketing in one service | — · Required capability unconfirmed | — · Required capability unconfirmed |
| Running campaigns for my Shopify store | — · Required capability unconfirmed | 16.97 |
| A/B testing and measuring results | — · Required capability unconfirmed | — · Required capability unconfirmed |
| Creating and editing campaigns with AI | — · Required capability unconfirmed | — · Required capability unconfirmed |
| Collecting data and feedback | 18.17 | — · Required capability unconfirmed |
| Working with a team or managing clients | 38.55 | — · Required capability unconfirmed |
| Connecting AI agents to my workflow | — · Required capability unconfirmed | — · Required capability unconfirmed |
## How the comparison works
These scores are relative to Elfsight and POWR in this comparison. They cannot be carried over to comparisons with other products: each tool’s points depend on what the other participant offers.
1. **Relative scores, not universal ratings.** The same capability earns half the points when both tools have it, and all the points when only one does. Changing the opponent can therefore change a product’s score without changing the product itself. The review pages separately show absolute capability ratings without price.
2. **One shared pool of 100 points.** The 15 rounds cover 194 criteria. Each round has a set weight, divided equally among its criteria. These weights are our editorial choices.
3. **How features earn points.** If both products meet a criterion, they split its points equally. If only one does, it earns all of them. An unconfirmed capability earns zero. If neither qualifies, those points are not awarded, so the two totals can add up to less than 100.
4. **How prices earn points.** Ten scenarios carry 1 point each. We use the cheapest confirmed plan meeting each scenario’s traffic and feature requirements, billed monthly in USD. Equal prices split the point; a plan costing half as much earns twice the share. A free qualifying plan beats a paid one. If only one suitable plan and price are confirmed, it earns the full point.
5. **Which plans count.** Feature rounds cover capabilities across the products’ plans. The total does not describe a single subscription; the pricing scenarios identify the plan needed for each stated use case.
6. **How your priorities change the score.** A tool must first meet the task’s required capabilities. If a requirement is absent or unconfirmed, its scenario score is shown as a dash and it cannot be the winner; the status explains why. Only qualifying tools participate in point allocation and price comparisons. A sole qualifying tool earns the full weight of each criterion it meets; criteria it does not meet remain unearned. Standard priorities assign 70 points to their relevant criteria and 30 to the rest, preserving relative weights within each group. “Popups without email marketing” instead distributes all 100 points among its included criteria, preserving their relative weights and giving everything else zero. It includes lead capture, testing, reporting and external handoff. Its pricing criteria exclude email sending and feedback workloads. Included email features carry no penalty: only the required plan price counts. The evidence and scoring rules stay the same. The overall-feature row keeps the original weights.
## See also
- [Promotional popups and announcement bars](https://popuppapa.com/promotional-popups/index.md): Choose a format and message for sales, shipping updates and store announcements.
- [What does an announcement really cost?](https://popuppapa.com/promo-popup-cost/index.md): Understand the difference between views, loads, pageviews and other billing units.
- [Popup integrations](https://popuppapa.com/popup-integrations/index.md): Plan where captured data goes and which connections the workflow needs.