Promolayer vs Fomo.
Should a cart addition trigger an offer or become social proof?

A wheel can retreat to a teaser after dismissal. A deadline or floating bar gives the store a smaller way to present an offer on a subsequent page. A notification template can show a product, a quantity or an active-visitor count. A site-wide theme controls its appearance while the event supplies the changing details.

The standard form has space for two custom fields alongside contact details. A dropdown and a text answer fit together on one screen. An email reply or a thank-you view follows submission. Fomo can turn a submission collected elsewhere into a notification. That connection does not establish a native newsletter signup form.

Use a dropdown for the reason for a visit and a text field for the shopper’s explanation. Reporting a satisfaction index or assigning a quiz outcome would require more than these two inputs. A review or an imported form submission can supply social proof. For a new survey, establish where the visitor can answer and where the response is stored.

The wheel assigns odds and an outcome to each slice, including a losing slice. A merchant can distinguish a fixed code created in Shopify from a new discount generated for the winner. Stock and activity notices give a shopper a reason to act without playing a game. A prize draw requires a separate way to collect the entry and award the incentive.

A cart addition can trigger a campaign. Item, cart value and customer-tag conditions help reserve the offer for shoppers who qualify. URL rules then narrow where they see it. Page rules determine where notifications can appear. Inventory notices belong on the relevant product page, and a minimum visitor threshold can suppress a quiet-looking count.

Promolayer’s no-popup control can help estimate the effect of subsidising the purchase. Fomo’s dashboard distinguishes clicks, hovers and attributed transactions, useful when diagnosing a notice that received attention. Basic supports variants and a group that sees no popup. Keep that group when the decision concerns paying for the discount itself. Fomo documents ways to test wording, placement and timing over time. Distinguish a change in the settings from an experiment with visitors assigned to simultaneous variants.

Paid follow-up can deliver a signup incentive and later messages. Check who owns the welcome email when a connected provider also receives the subscriber. Browser push has its own opt-in and reporting area. Mailchimp subscriber events travel into Fomo so they can become social proof on the storefront.

Professional includes two workspaces, while inviting collaborators by email starts on Plus. A second workspace and a separate client login are different purchasing decisions. Business supports unlimited websites. Account owners can invite teammates. Check which site and template a teammate is changing when several brands share an account.

Send form data out of Promolayer to a chosen callback. Feed business events into Fomo via its API or webhook. The direction matters when connecting either app to an existing analytics pipeline. A developer can trigger an existing popup from JavaScript and receive form submissions by webhook. Those operations establish storefront control and outbound data delivery. The HTTP API creates and retrieves events and manages their templates. A custom inbound webhook can also turn a payload from another service into a notification.

Email support is listed across the Shopify plans. Live chat starts at Enterprise, so include the support tier in the budget for a time-sensitive launch. The app includes support and a knowledge base for template variables, event eligibility and notifications that have stopped appearing.

A merchant can save a draft and preview it before switching it live. Use a restricted storefront URL for reward testing because the editor preview skips coupon creation. Edit event wording separately from the theme. The Shopify theme editor offers a preview, while the Events screen shows whether data has actually reached Fomo.

A captured cart event is evidence that an action happened. A notification impression tells you someone saw a message about it. Neither number is the count of orders caused by a discount. Export contacts from a list to investigate the records behind signup totals. For a coupon promotion, reconcile redeemed codes and discount amounts with the store. The dashboard counts impressions, clicks, hover engagements, attributed transactions and value separately. An add-to-cart event can exist before a visitor sees its notification.

Choose Shopify customer creation, creation with marketing subscription or no Shopify update. Mailchimp, Klaviyo and the webhook have separate controls in the form actions. Shopify activity, reviews and imported subscriber events can populate templates. With Mailchimp the selected lists supply events to Fomo. The connection works in that direction.

For the incentive, check the basket before and after applying the code. For social proof, check the event’s product, freshness and eligibility on the page where the notification could appear. A generated 10% wheel prize applied automatically in our test cart. A €72 product fell to €64.80 when added after the spin. The code did not require manual entry. After we enabled cart-event collection, adding a product in the store created a captured Fomo event with the matching product link. Orders, stock and cart additions have separate controls.

Shopify plans count popup impressions across the account. At monthly rates Basic covers 15,000 for $25 and adds unbranded display, experiments and follow-up email. Free includes 1,000 notifications for one site. Starter costs $25 for 8,000 on Shopify. Several eligible notifications during the same visit can each use capacity.