Poptin vs Poper.
A signup your agency can hand over
Compare Poptin and Poper for client accounts, mapped fields, reward campaigns, signup delivery and email follow-up.
What do you need your website to do next?
An agency hands a newsletter form over to a client. The client wants subscriber names this week and a prize campaign next month. A successful demo of the popup says little about who can view the leads, change the receiving list or pause the campaign in a hurry.
Poptin separates client accounts and documents scoped reporting and pause controls. Its Growth offer can also take responsibility for sending email. Poper makes a stronger case when the client wants a changing programme of games, surveys and mapped signup forms with an existing sender.
How the comparison works
15 rounds compare both platforms against the same 196 capability criteria, with 100 points distributed across the sections. Each round explains the practical differences and adds to the running score. The table beneath each round shows how the points are awarded. The conclusions bring those results together for different uses of the platforms.
Formats & content
Poptin provides popups and embedded forms, with desktop and mobile layouts. Campaign elements can be arranged directly in the visual editor. Poper has separate editors for popups, forms, games, quizzes and surveys. The choice of campaign type determines where the team will maintain the design.
| Formats & content | Poptin | Poper |
|---|---|---|
| Message | +0.32 | +0.32 |
| Flyby / slide-in | +0.64 | — |
| Promo bars | +0.64 | — |
| Teasers | +0.64 | — |
| Content carousel | — | — |
| Eye-catching | — | — |
| Countdown | +0.32 | +0.32 |
| Button link | +0.32 | +0.32 |
| Copy coupon | — | — |
| Dynamic text | — | — |
| Mobile editor | +0.64 A separate mobile version can change text, images, buttons and field order. | — |
| Score | +3.543.54 | +0.960.96 |
Forms
Poptin offers name, email, phone, message, location, birthday and email-consent fields. Properties can use radio buttons, single-select controls and hidden values, with custom text, number, date, boolean and multiple-value properties. Email checks include format, typos and business-address rules. Double opt-in can inherit the account setting or be configured for the form. Poper forms support choice, text, phone, hidden inputs and consent. A conditional path can require a higher plan.
| Forms | Poptin | Poper |
|---|---|---|
| Email capture | +0.16 | +0.16 |
| SMS capture | — | — |
| Phone field | +0.16 | +0.16 |
| Single choice | +0.16 Radio buttons or a single-select dropdown. | +0.16 |
| Multiple choice | — | +0.32 |
| Free text | +0.16 Collected through the Message field. | +0.16 |
| Consent checkbox | +0.48 Consent checkbox (+0.16) · Email marketing consent (+0.32) | +0.48 Consent checkbox (+0.16) · Privacy terms consent (+0.32) |
| Hidden fields | +0.16 Any input field can be set to hidden. | +0.16 |
| Multi-step | — | +0.97 Multi-step (+0.32) · Popup steps (+0.32) · Survey pages (+0.32) |
| Logic | — | +0.65 Logic (+0.32) · Step logic (+0.32) |
| Validation | +1.94 Validation (+0.32) · Field validation (+0.32) · Email format (+0.32) · Phone format (+0.32) · Email typo check (+0.32) · Business email filter (+0.32) | — |
| CAPTCHA | — | — |
| Email double opt-in | +0.32 Set per popup or inherited from the account default. | — |
| Follow-up | +1.94 Follow-up (+0.16) · After signup (+0.32) · Reward email (+0.16) · Email automation (+0.32) · Email sequences (+0.32) · Delays and branches (+0.32) · Lifecycle triggers (+0.32) | +0.65 Follow-up (+0.16) · After a response (+0.32) · Reward email (+0.16) |
| Score | +5.499.03 | +3.884.84 |
Surveys
Poptin can collect customer answers through form fields. Dedicated feedback ratings and quiz formats are evaluated separately from ordinary signup questions. Poper’s survey suite includes NPS and other rating formats. Business lists surveys and branching.
| Surveys | Poptin | Poper |
|---|---|---|
| Numeric rating | — | — |
| NPS | — | +0.41 |
| Star rating | — | +0.41 |
| Emoji rating | — | +0.41 |
| Binary rating | — | +0.41 |
| Quizzes | — | +1.64 Quizzes (+0.41) · Scored quiz (+0.41) · Personality quiz (+0.41) · Product quiz (+0.41) |
| Score | +09.03 | +3.278.11 |
Gamification
Poptin provides wheel, gift and scratch formats. Wheel and gift settings include prize labels, coupon codes, relative weights, losing outcomes and redirects. Weights of 2:1:1 displayed as 50%, 25% and 25%. Separate teaser, play, post-play, winning and losing screens give you control over the journey. The scratch setup we used revealed a fixed offer. Poper’s game catalogue includes Plinko with slot-specific prizes, win probabilities and a losing outcome.
| Gamification | Poptin | Poper |
|---|---|---|
| Spin the wheel | +0.66 Separate play, winning and losing screens. Spin the wheel (+0.13) · Prize weights (+0.26) · Losing slices (+0.26) | +0.13 |
| Slot machine | — | +0.26 |
| Plinko | — | +0.26 |
| Lottery ball | — | — |
| Claw machine | — | +0.26 |
| Scratch card | +0.13 | +0.13 |
| Pick a gift | +0.13 | +0.13 |
| Pick a card | — | — |
| Break the egg | — | — |
| Shake the tree | — | — |
| Memory cards | — | — |
| Treasure hunt | — | — |
| Learn to earn | — | — |
| Seasonal calendar | — | — |
| Daily offers | — | — |
| Score | +0.939.95 | +1.199.31 |
Targeting
Poptin includes delay, exit intent, scroll, page count, click count and inactivity triggers. Manual triggers fire when the first selected condition is met. Device, URL, country, frequency and schedules provide the basic audience controls. JavaScript, Autopilot, previous-page, cookie and other advanced conditions can require a paid plan. Poper can select visitors by page, device, location and audience conditions.
| Targeting | Poptin | Poper |
|---|---|---|
| Page targeting | +0.23 | +0.23 |
| Geo targeting | +0.23 | +0.23 |
| Device targeting | +0.23 | +0.23 |
| Audience targeting | +2.48 Audience targeting (+0.23) · Referrer targeting (+0.23) · Cart targeting (+0.23) · Profile targeting (+0.45) · Customer tags (+0.45) · Login status (+0.45) · Order history (+0.45) | +1.13 Audience targeting (+0.23) · New/returning visitors (+0.45) · Referrer targeting (+0.23) · Cart targeting (+0.23) |
| Behavior triggers | +1.35 Behavior triggers (+0.23) · Time delay (+0.45) · Exit intent (+0.23) · Scroll trigger (+0.23) · Inactivity trigger (+0.23) | +2.25 Behavior triggers (+0.23) · Exit intent (+0.23) · Scroll trigger (+0.23) · Inactivity trigger (+0.23) · Hover trigger (+0.45) · Custom event trigger (+0.45) · Page-load trigger (+0.45) |
| Click trigger | +0.23 | +0.23 |
| Scheduling | +0.45 | — |
| Frequency cap | +0.23 Separate repeat rules for new, returning and converted visitors. | +0.23 |
| Campaign control | — | — |
| Score | +5.415.35 | +4.513.81 |
Experiments
Poptin creates an A/B variant from a completed campaign and groups the designs in one dashboard test. This is useful for comparing a headline, incentive or layout without managing two unrelated campaigns. The A/B command becomes available after the initial campaign setup. Poper includes A/B testing on Pro. Choose an outcome both variations can produce, such as an accepted subscription.
| Experiments | Poptin | Poper |
|---|---|---|
| A/B testing | +0.7 An A/B variant is created from a finished campaign and grouped in one test. A/B testing (+0.35) · Popup tests (+0.35) | +0.7 A/B testing (+0.35) · Popup tests (+0.35) |
| Score | +0.716.05 | +0.714.51 |
Email & SMS
Poptin Growth combines captured contacts with email campaigns and automations. Its canvas supports a confirmed-subscription trigger, source filters, Yes/No conditions, delays, email actions and contact operations. Retrigger controls help manage repeat entry. The email editor includes columns, text, images, buttons, HTML, coupons and reusable blocks. Poper can collect subscribers for a connected email provider. Include the sender in the budget for a mailing programme.
| Email & SMS | Poptin | Poper |
|---|---|---|
| Email marketing | +1.5 Campaigns, segments and journeys; Growth Free covers 250 contacts and 500 emails. | — |
| SMS marketing | — | — |
| Web push | — | — |
| Score | +1.517.55 | +014.51 |
Team & sites
Give the client access to its own report and try opening a different client’s report with the same credentials. Poptin can issue a key scoped to a subaccount. On Poper, several sites on Pro still share an account; subaccounts are a Business feature.
Poptin exposes users, subaccounts and account- or subaccount-scoped API keys. Its Users screen describes broad editing, deletion and billing access, while seat availability depends on the offer. On Agency, sub-account users cannot open Billing and Plans. Treat the user allowance and the popup-domain allowance as separate plan details. Poper Pro lists multiple sites and seats. Business adds subaccounts and roles for separating client work.
| Team & sites | Poptin | Poper |
|---|---|---|
| Workspaces | +1.13 One domain on Free and Basic, four on Pro, unlimited on Agency and Growth. Workspaces (+0.28) · Several sites (+0.28) · Client portfolio (+0.56) | +0.56 Workspaces (+0.28) · Several sites (+0.28) |
| Team | +0.28 | +0.28 |
| Roles | +0.84 Roles (+0.28) · Billing access controls (+0.56) | +0.28 |
| Score | +2.2519.8 | +1.1315.63 |
Developer
Poptin’s public API manages contacts and email operations, reads popup analytics, and pauses or resumes existing popups. Keys belong to an account or subaccount and can be revoked. Webhooks forward form submissions to an external endpoint. Poper documents REST and MCP access for reading campaigns, leads and analytics. Browser events can trigger site code, and webhooks can deliver submissions to a server.
| Developer | Poptin | Poper |
|---|---|---|
| HTTP API | +1.31 Contacts, email campaigns and popup analytics; keys are tied to one account. HTTP API (+0.19) · Operate campaigns (+0.38) · Read performance (+0.38) · Scoped credentials (+0.38) | +0.19 |
| Browser API | — | +0.38 |
| Webhooks | +0.19 | +0.19 |
| MCP server | — | +0.75 MCP server (+0.38) · Read performance (+0.38) |
| Score | +1.521.3 | +1.517.13 |
Support
Poptin includes chat and email support on Free, Basic and Pro; Growth and Agency add premium support. Support availability follows the product and plan you choose. Poper advertises email and chat support, with priority options on higher tiers.
| Support | Poptin | Poper |
|---|---|---|
| Chat support | +0.9 | +0.9 |
| Score | +0.922.2 | +0.918.03 |
Editor & workflow
Poptin includes editor access on Growth Free and saves campaigns as inactive drafts. Its visual controls let you configure elements, fields and buttons directly. Poper can generate a draft popup from a prompt. The operator still chooses its audience, destination and any reward rules.
| Editor & workflow | Poptin | Poper |
|---|---|---|
| Free editor | +0.77 | — |
| Campaign drafts | +0.77 | — |
| Saved versions | — | — |
| AI popup assistant | — | +2.31 AI popup assistant (+0.77) · Copy (+0.77) · Design (+0.77) |
| Score | +1.5423.75 | +2.3120.34 |
Data & reporting
Poptin reports visitors, views and conversions, with email reporting in the email product. Scheduled lead and statistics reports include recipient, subaccount, interval and timezone settings. Its reporting API is useful when you want to bring results into an external dashboard or an agent workflow. Poper provides lead and campaign reports. For a prize promotion, reconcile the collected entries with the store’s redeemed rewards.
| Data & reporting | Poptin | Poper |
|---|---|---|
| Field mapping | — | — |
| Lead export | — | — |
| Scheduled reports | +0.64 | — |
| Revenue goals | — | — |
| Team notifications | +1.29 Team notifications (+0.32) · Email (+0.64) · Slack (+0.32) | +0.64 Team notifications (+0.32) · Slack (+0.32) |
| Score | +1.9325.68 | +0.6420.99 |
Integrations
For a SendFox list, Poptin documents a test lead and name/email delivery. In Poper, inspect the fields mapped inside the popup. The handover is complete when the client can find a real subscriber on the intended list. Poptin connects to email and CRM platforms, with Make and Zapier for additional workflows. Slack supports team notifications, and a webhook route can forward submissions. Its REST API offers another route to contacts and reporting. A store can therefore keep its existing email platform rather than moving to Poptin Growth. Poper connects individual popups to email services and CRMs. Available fields depend on the connector, and webhook access can require an upgrade.
| Integrations | Poptin | Poper |
|---|---|---|
| +0.13 SmartrMail: Copy the API key from SmartrMail’s integration settings and the list ID from the subscriber list URL. Enter both under Email and Integrations on the poptin and approve. The guide confirms lead delivery to the list but gives no complete extra-field map. Kit: Authorize Kit or enter an API key, then select a form to receive name, email and phone. The Kit form’s confirmation-email settings determine whether subscribers must confirm before joining. Brevo: Connect with a v3 API key and list ID to send name, email and phone. Names split into first and last name; the SMS attribute requires a phone number with its country prefix. ActiveCampaign, ActiveTrail, Benchmark, Drip, E-goi, Ecomail, Elastic Email, Emma, Gist, MailerLite, Mailgun, Omnisend, Sendloop: Send new popup contacts to the connected email platform for follow-up. The integration selector is included in Growth Free; custom-field transfer depends on the selected connector. CM Commerce: Enter the CM Commerce API key and the target list ID in the poptin’s integration settings. The guide lists name, email, phone and message and sends a test lead after setup. Choose the CM Commerce integration when configuring this route. Customer.io: Use the workspace Site ID, API key and segment ID in the Customer.io integration for the poptin. Its guide lists name, email, phone and message and sends a test lead on successful setup. Check the person in the intended workspace and segment. Dotdigital: Enter the Dotdigital API user email, password, regional endpoint and address book ID under the popup’s Email and Integrations settings. After publishing, Poptin sends a test lead to that book. Its guide lists name, email, phone and message as supported fields. EmailOctopus: In EmailOctopus, copy the list ID and the field tag for first name. Enter both with the API key in Poptin. Poptin documents name, email, phone and message; check the actual destination field before using any of them in a template. iContact: Enter the app credentials, account ID, folder ID and list ID for the intended iContact account in Poptin. The list ID can be copied from the list URL. The documented fields are name, email and phone. Mailjet: Copy the Mailjet API key, secret and contact list ID into the poptin’s integration settings and approve the connection. This directs new email signups to the chosen list. Validate any optional answers on the contact before building a segment around them. Moosend: Choose Moosend in the popup’s Email and Integrations settings and enter the API key and list ID. The guide confirms list delivery, but its field note names a different provider. Verify optional fields using a real submission before depending on them. SendFox: Generate a SendFox personal access token, copy the list ID and enter both in the poptin’s integration settings. Save the popup and look for its API test lead in that list. Poptin specifies name and email for this connector. Sendlane: On the individual popup, enter the Sendlane list ID, API key, hash key and subdomain described in Poptin’s setup guide. This route sends signups to that list. Check which credentials your account exposes before following this older setup in a new account. SendPulse: Open Email and Integrations on the poptin, choose SendPulse and supply the account’s API credentials. SendPulse documents choosing the email list that receives new form responses. Verify extra answers in that address book before treating them as campaign variables. AWeber: Authenticate AWeber in the poptin’s Email and Integrations settings, choose the list, approve and save the changes. Poptin’s connector guide names Email and Message as the supported fields. Check a different connector if several structured answers must reach AWeber separately. Campaign Monitor: Copy the API key and the list API ID into the popup’s Email and Integrations settings. Poptin documents sending name, email address, phone and message. The list ID identifies the destination, so a copied client campaign needs its own settings checked. Constant Contact: In the popup editor, open Email and Integrations, add Constant Contact and select the email list for new subscribers. Poptin documents signup delivery there. Its walkthrough does not enumerate optional fields, so inspect a contact before relying on a phone number or a preference. GetResponse: In Email and Integrations, enter the GetResponse API key and the target list’s token. Save the popup and look for Poptin’s test lead in that list. Poptin specifies name and email and explicitly excludes the phone field for this connector. SendGrid: Enter a SendGrid API key and the list ID from Marketing → Contacts in the poptin’s integration settings. Poptin sends a test lead to the selected list and documents name, email and phone. Verify a real form submission separately from the setup test. Klaviyo: Choose a Klaviyo list to receive name, email, phone and custom properties. SMS needs consent and confirmation; invalid phone numbers can prevent list membership. Mailchimp: Connect Mailchimp, select tags and groups, and enable updates for returning contacts if needed. Message and consent values use text merge fields named MESSAGE and CONSENT. | +0.13 ActiveCampaign, Acumbamail, Benchmark, Bento, BirdSend, Brevo, Drip, Elastic Email, Encharge, Enginemailer, Flodesk, Keila, Kit, Mailercloud, MailerLite, Mailmodo, Mailvio, Mautic, Omnisend, Remarkety, Rule, Selzy, Sender, Sendloop, Sendy, Simplero, Systeme.io, VBOUT, Zagomail: Send subscribers collected by Poper forms to the connected email platform. beehiiv: Enter the API key and publication ID in the popup’s beehiiv integration. Map the form values before saving. Test the address in the intended publication, especially after duplicating a popup to promote a second newsletter from the same account. Customer.io: Connect the Customer.io Site ID and API key in Poper, then match the form inputs to Customer.io attributes. Use an existing attribute key if a journey or segment already reads it. Verify the identity of a returning person before sending another offer. EmailOctopus: Add the API key in the popup’s EmailOctopus integration and select a target list. Map the captured values to fields that exist on that list. A personalization field can then hold an individual answer instead of assigning every subscriber the same label. iContact: Enter the client folder details and authorize iContact from the popup. Select the receiving lists and map inputs to their corresponding subscriber fields. Test a fresh address in the chosen folder before copying the setup to another publication. Mailjet: Connect the Mailjet API key and secret from the popup editor. Choose the destination list and map the signup fields. For a multilingual newsletter, check the stored language property against the value the Mailjet segment expects. Moosend: Enter the Moosend API key in Poper, retrieve the account’s lists and select one. Map form inputs to Moosend fields before saving. Open a subscriber on that list to check the value used by the next segment or personalized mailing. SendFox: Create the SendFox key, connect the popup, select its destination and review the input mappings in Poper. Start with the subscriber email. Check which additional values are accepted by SendFox before including them in a personalization rule. Sendlane: Connect Sendlane in the popup editor using an API key. Select a list and any offer tags, then map the inputs to Sendlane fields. This gives a signup both a destination and a way to distinguish the promotion that collected it. SendPulse: Connect the SendPulse account from the popup editor with its API credentials. Choose the list and map the popup fields to the subscriber attributes needed for follow-up. A separate field for the offer source lets several popups share an address book. AWeber: Sign in to AWeber from the popup’s Integrations tab and select a subscriber list. Map the Poper inputs to existing AWeber field keys. For a preference beyond the standard fields, add an attribute in the mapping and make sure its key exists in AWeber. Campaign Monitor: Supply a Campaign Monitor API key and client ID in the Poper integration. Select the destination list and review field mapping before saving the popup. The guide says lists from multiple brands can appear, making the list choice especially important for agencies. Constant Contact: Name the connection in the popup editor and sign in to Constant Contact. Selecting a list is optional. Poper fetches the account’s custom fields for mapping, so an answer can travel with the address. Choose the list explicitly if membership starts your follow-up. GetResponse: Enter the GetResponse API key in the popup editor, select a list and map the submitted fields, including custom fields. The guide describes a subscriber arriving on the selected list. Check the autoresponder day independently if this signup starts a timed course. Klaviyo: Connect Klaviyo, choose a list and map popup inputs to its fields. Configure reward delivery and the subsequent email sequence in Klaviyo. | |
| SMS | — | — |
| CRM | +0.13 Agile CRM, Fireberry, Freshsales, LeadSquared, Nutshell, Salesflare: Route new contacts to sales tools. Keap: Authenticate Keap in the poptin’s integration settings and publish the changes. Poptin lists name, email and phone and sends an API test lead to the contact database. A contact arriving in Keap is the starting point for checking any sales or messaging automation. Pipedrive: Authorize Pipedrive from the popup and save the integration. Name, email and phone are supported; deal name and deal stage are optional settings. Poptin sends a test contact after setup. Inspect the pipeline as well if you enabled deal creation. Zoho CRM: Sign in to Zoho CRM from the popup’s integration settings and authorize access. Poptin documents name, email and phone and sends a test entry to Zoho CRM Leads. Look there first when checking a new enquiry. Salesforce: Authenticate Salesforce under the poptin’s Email and Integrations settings and map the form fields. Poptin requires a mapping for Company. Make sure the form actually collects a usable value before choosing this route for a business enquiry. HubSpot: The CRM route sends name, email and phone, with optional contact updates. HubSpot Forms also sends Message to a chosen form. Both require an email field and account authorization. | +0.13 Ontraport: In the popup integration, supply the Ontraport API ID and key, choose the tag and map the form inputs to contact fields. Test that both the tag and a variable answer arrive on one person before attaching a follow-up sequence. GoHighLevel, Intercom, Crisp, Gist, Zendesk, Zixflow, Nutshell, Close, Capsule, Clio, Nimble, Apptivo, EngageBay, Agile CRM, Oracle Eloqua: Map contact fields into sales and communication tools. Pipedrive: Sign in to Pipedrive through Poper, select a workspace label and map the form inputs to Pipedrive fields. The label helps the sales team find records from this form. Check deal creation separately when a report counts opportunities rather than people. Zoho CRM: Authorize Zoho CRM from Poper and map popup inputs to corresponding CRM fields. A qualifying question needs a matching destination key. Inspect the resulting record and its module before promising that a form will put a deal in a salesperson’s pipeline. HubSpot: Authorize HubSpot in the popup’s Integrations settings and map inputs to contact properties. Additional attributes carry custom data; the account must allow contact creation. |
| Messaging | +0.13 Crisp, Drift, Intercom, Slack: These messaging services appeared in the authenticated integration selector. Delivery was not tested. | +0.13 Slack: Notify your team about new leads. |
| Customer lifecycle | — | — |
| Analytics | — | +0.25 Google Analytics, Meta Pixel: Track campaign activity and conversions. |
| Advertising | — | — |
| Marketing tools | — | — |
| Store | — | — |
| Product recommendations | — | — |
| Personalization | — | — |
| Reviews | — | — |
| Content | — | — |
| Custom forms | — | — |
| Data & validation | — | — |
| Spreadsheets | — | +0.25 Google Sheets: Save captured leads to a spreadsheet. |
| Automation | +0.13 Make, Zapier: Use intermediary workflows for additional destinations. | +0.13 Zapier, Make, Pabbly Connect, Activepieces, Albato, Webhooks: Forward data into external workflows. |
| Custom connections | +0.25 REST API, Webhooks: Read popup analytics, pause or resume existing popups, and manage contacts through the API. Webhooks forward form submissions to your endpoint. MCP is not yet available. | — |
| Score | +0.7526.43 | +121.99 |
Shopify
Poptin has a native Shopify app. Cart item count, cart value, specific products, customer tags and login status can shape the audience. Order-history targeting requires an upgrade. Shopify cart triggers and post-purchase automations can start the next interaction. Popup buttons offer Add to cart. Coupon setup supports fixed codes and imported unique-code lists, including CSV and fallback codes. These controls suit targeted capture and straightforward cart offers. Poper’s Shopify conditions let a store choose which shoppers see a campaign.
| Shopify | Poptin | Poper |
|---|---|---|
| Storefront installation | +0.79 Install the app and enable its theme embed. | — |
| Native Shopify app | +0.79 Install the native Poptin app from the Shopify App Store. | — |
| Built for Shopify | — No Built for Shopify badge, as confirmed by the site owner. | — No Built for Shopify badge, as confirmed by the site owner. |
| Shopify media assets | — | — |
| Shopify products and variants | — | — |
| Shopify collections | — | — |
| Shopify discount assets | — | — |
| Shopify metafields and metaobjects | — | — |
| Shopify customer data | +0.79 Use customer tags, login status and order history. Order-history access requires an upgrade. | — |
| Shopify customer synchronization | — | — |
| Shopify events and triggers | +0.79 Use a cart trigger or a follow-up automation after a Shopify purchase. | — |
| Shopify audience and cart targeting | +0.39 Target by cart item count, value and products, login status, customer tags and order history. Order-history targeting requires an upgrade. | +0.39 Target by product name, price, availability, tags, type, vendor, collection name and cart total. |
| Apply a Shopify discount | — | — |
| Add a Shopify product to cart | +0.79 Add a product to the cart with a popup button. | — |
| Buy now / direct checkout | — | — |
| Shopify Flow | — | — |
| Score | +4.3330.76 | +0.3922.38 |
Pricing
Quote a capture-only client separately from a client buying the welcome email too. Poptin’s popup and Growth plans meter different workloads, while Poper’s traffic quote still leaves the external sender to price. Poptin’s monthly popup plans are Basic at $25 for 10,000 visitors and one domain, Pro at $59 for 50,000 visitors and four domains, and Agency at $119 for 150,000 visitors and unlimited domains. Growth uses a separate contact-and-email model: the $19 bracket covers 500 contacts and 5,000 visitors, with unlimited emails and domains. Visitor allowances count visitors to installed pages, not just popup viewers. Poper’s offers vary by traffic setting and promotion. Its public plan selector labels traffic in visitors, while the monthly limit is described in pageviews.
| Pricing | Poptin | Poper |
|---|---|---|
A small website
| $0 / mo · Free Covers 1,000 visitors and one website, so no paid plan is needed. +0.5 points | $0 / mo · Free Free covers 2,000 pageviews within its 10,000-pageview limit. +0.5 points |
Visitors explore more pages
| $25 / mo · Basic Basic covers 10,000 visitors on one website. Viewing more pages does not increase the visitor count. +0.32 points | $12 / mo · Starter Recorded monthly promotional price at the 50,000-visitor setting; 10,000 visitors fit. +0.68 points |
A higher-traffic website
| $59 / mo · Pro Basic stops at 10,000 visitors. Pro covers the required 50,000. +0.17 points | $12 / mo · Starter Recorded monthly promotional price at the 50,000-visitor setting; this workload reaches that allowance. +0.83 points |
Two websites on one account
| $59 / mo · Pro Basic allows only one website. Pro includes four, so it fits both sites even though their traffic is modest. +0.24 points | $19 / mo · Pro Recorded monthly promotional Pro price at the 50,000-visitor setting includes ten sites; two sites and 10,000 total visitors fit. +0.76 points |
Launch popups without vendor branding
| $19 / mo · Growth · 500 contacts Removing branding requires paid access; Growth is cheaper than Basic and covers 5,000 visitors. +0.39 points | $12 / mo · Starter Recorded monthly promotional Starter price includes branding removal and 50,000-visitor capacity. +0.61 points |
Run a sale or promotion
| $0 / mo · Free Free supports promotional popups, links to an offer and fixed coupon codes. This traffic fits its free allowance. +1 point | — The monthly plan entitlement for an offer link or fixed coupon at this traffic level is not established. |
Improve popup conversion with A/B testing
| $0 / mo · Free A/B testing is included in Free. This scenario stays within its 1,000-visitor limit. +1 point | $19 / mo · Pro Recorded monthly promotional Pro price includes A/B testing at the 50,000-visitor setting. +0 points |
Collect data and feedback with surveys, quizzes and forms
| $0 / mo · Free Free includes surveys and forms with text answers, choice fields and contact details. It covers basic data and feedback collection; a dedicated scored or branching quiz is not established. +1 point | — The monthly plan entitlement for both text answers and single-choice questions is not established at this workload. |
Signup plus an automated welcome email
| $19 / mo · Growth · 500 contacts Free stops at 250 active contacts and 500 emails; Growth includes automations and unlimited emails. +1 point | — A single-product monthly plan covering automated welcome emails, 500 active contacts and 1,000 sends is not established. |
Popups and email marketing in one platform
| $19 / mo · Growth · 500 contacts Includes popups, newsletters, audience segments and automated email sequences. Free is limited to 250 contacts and 500 emails; Growth covers 500 contacts, unlimited emails and 5,000 visitors. +1 point | — A single-product monthly plan covering newsletters, segments and automated sequences for 500 contacts and 5,000 emails is not established. |
| Score | +6.6237.38 | +3.3825.76 |
The final score
Shortlist Poptin for a handover that hinges on client reporting or a welcome sequence in the same account. Choose Poper when the creative brief changes frequently and the client’s existing email service should keep delivering the messages.
- Poptin
- 37.38
- Poper
- 25.76
What matters most to you?
Let’s put your priorities first
First, check that each tool can do the task. An absent or unconfirmed required capability means a dash with an explanation instead of a scenario score, and no winner highlight. Only qualifying tools share the points; a sole qualifier earns the full weight of each criterion it meets. 70 points go to the criteria directly related to it, and 30 to everything else. For “Popups without email marketing”, all 100 points go to the included capabilities and relevant popup pricing scenarios; unwanted features and email sending have zero weight. Both tools earn points for confirmed capabilities; unconfirmed ones earn zero. The first row keeps the original overall score.
| What matters to me | Poptin | Poper |
|---|---|---|
| The overall feature set | 37.38 | 25.76 |
| Popups without email marketing | 36.57 | 29.08 |
| Collecting more leads | 38.17 | 29.57 |
| Driving clicks and actions | 36.79 | 27.92 |
| Popups and email marketing in one service | 49.28 | —Required capability unconfirmed |
| Running campaigns for my Shopify store | 42.05 | —Required capability unconfirmed |
| A/B testing and measuring results | 28.73 | 16.91 |
| Creating and editing campaigns with AI | —Required capability unconfirmed | 41.43 |
| Collecting data and feedback | 34.02 | 36 |
| Working with a team or managing clients | 46.04 | 25.24 |
| Connecting AI agents to my workflow | 34.6 | 30.95 |
How the comparison works
These scores are relative to Poptin and Poper in this comparison. They cannot be carried over to comparisons with other products: each tool’s points depend on what the other participant offers.
Relative scores, not universal ratings
The same capability earns half the points when both tools have it, and all the points when only one does. Changing the opponent can therefore change a product’s score without changing the product itself. The review pages separately show absolute capability ratings without price.
One shared pool of 100 points
The 15 rounds cover 196 criteria. Each round has a set weight, divided equally among its criteria. These weights are our editorial choices.
How features earn points
If both products meet a criterion, they split its points equally. If only one does, it earns all of them. An unconfirmed capability earns zero. If neither qualifies, those points are not awarded, so the two totals can add up to less than 100.
How prices earn points
Ten scenarios carry 1 point each. We use the cheapest confirmed plan meeting each scenario’s traffic and feature requirements, billed monthly in USD. Equal prices split the point; a plan costing half as much earns twice the share. A free qualifying plan beats a paid one. If only one suitable plan and price are confirmed, it earns the full point.
Which plans count
Feature rounds cover capabilities across the products’ plans. The total does not describe a single subscription; the pricing scenarios identify the plan needed for each stated use case.
How your priorities change the score
A tool must first meet the task’s required capabilities. If a requirement is absent or unconfirmed, its scenario score is shown as a dash and it cannot be the winner; the status explains why. Only qualifying tools participate in point allocation and price comparisons. A sole qualifying tool earns the full weight of each criterion it meets; criteria it does not meet remain unearned. Standard priorities assign 70 points to their relevant criteria and 30 to the rest, preserving relative weights within each group. “Popups without email marketing” instead distributes all 100 points among its included criteria, preserving their relative weights and giving everything else zero. It includes lead capture, testing, reporting and external handoff. Its pricing criteria exclude email sending and feedback workloads. Included email features carry no penalty: only the required plan price counts. The evidence and scoring rules stay the same. The overall-feature row keeps the original weights.